Shitty Ass Draft N' Shit

Dylan Broyles

Writing 310 Draft

Many parents would love to see their children attend college. With that being said, most parents want to have a say in what their children are studying. When I left to school, my parents were committed to having me study accounting, and for my first year in college that was my major. I understood the material and got good grades, but accounting wasn't for me. When I took my first marketing class I knew that I found something I was interested in. Since then I have found paths that I would love to wander down in the marketing world. Of course when I told my parents I want to study marketing and communications, they were not as excited as I was. I would love to make them happy but also study something I love. I believe that by doing research on positions that apply to my major it will prove to my parents that marketing is an interesting and respectable study with great potential.

Marketing is more complex than people think and I have had the pleasure to talk to a man by the name of Lee Beale. Mr. Beale works for a media company in New York called Crossmedia and has been explaining to me that there is a lot more to marketing than people think. I have become intrigued with his position at his media company trying to understand all the different aspects that take place at Crossmedia. Some of their clients range of a few NBA teams, Jagermeister, People Magazine, Whole Foods, as well as many other multi billion dollar companies. “Working with such big companies is always fun and challenging,” said Mr. Beale. He explained that working with such big companies means that they have a very specific plan within a certain time frame. This makes me very optimistic, considering I get bored when things are too easy.

When it comes to doing research, interviews, and networking there is a similarity. That is the use of rhetoric. Being able to identify key words and hidden characteristics for conducting research. Using communication skills and persuasive language while networking, as well as the use of critical thinking while incorporating ethos, pathos, and logos when interviewing can be crucial in reaching goals.

Parents have all the right to want a word in what their child is studying in college. However in the end, the student is the one that will have to face their future and the decisions they made in college. This was true for Mr. Beale as well. Lee comes from london, where he was doing construction for many years until graduating school and moving to New York in search for a new career. His parents were determined for him to have a career in construction, but this obviously didn't play out in their favor. Similarly to my situation, Mr. Beale had to explain to his parents why he decided to change paths from what his parents had in mind.