I have been in contact with a man by the name of Lee Beale. Lee Works for a company called Crossmedia, in New York. Crossmedia is an international media company specializing in communications planning and media services for some major businesses.
Lee works closely with clients in regards to advanced analytics and account strategy. Together, they come up ideas for campaigns, advertisements, product launches, brand development, as well as other media related services.
I have an interview set up over the phone for this week. I have some questions that I would love to get some answers to.
- How do you start your day, what’s usually the first thing you do when you get to work?
- is there anything you wish you could change at your work?
- Any software programs you recommend?
- Coppies of marketing plans for businesses
- What are some challenges you face with clients/work?
- What’s the average education level and work experience between staff?
These will give me somewhere to start. Of course ill come up with more questions once I have the interview and hear more about his position.
This job ties in with one of the assigned readings for this week. Introduction to Primary Research explains the different types of research people conduct. Over my career as a student, one of the most important things I have learned is how to collect data in various ways. Interview, ethnography, library, experiments, surveys, are some ways to go about research. Primary research is original data collected by yourself. After collecting primary research, its good to see what info has already been collected. This is called secondary research. Its always fun to collect data on things that are really interesting to you. Im excited to research Lee and Crossmedia because its relevent to me and it can open doors to possible careers.
No comments:
Post a Comment